BALANCED SCORECARD AS A FACTOR OF IMPROVING THE PERFORMANCE OF THE ENTERPRISE
- Authors: Rednova S.A.1
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Affiliations:
- Russian economic University named after G.V. Plekhanov, Samara
- Issue: No 2 (2014)
- Pages: 40-43
- Section: Articles
- URL: https://vektornaukieconomika.ru/jour/article/view/411
- ID: 411
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Abstract
the article explains the concept of a balanced scorecard and its role in performance management of the enterprise. Attention is paid to the vision and strategies balanced scorecard, reveal the goals and objectives of the system.
About the authors
Svetlana Aleksandrovna Rednova
Russian economic University named after G.V. Plekhanov, Samara
Author for correspondence.
Email: fake@neicon.ru
master of Samara Institute (branch)
Russian Federation