Email this article SOCIAL AND ETHICAL ASPECTS IMAGE OF THE ORGANIZATION
- Authors: Dobryakova E.A.1
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Affiliations:
- Financial University under the Government of the Russian Federation, Moscow
- Issue: No 1 (2013)
- Pages: 45-48
- Section: Articles
- URL: https://vektornaukieconomika.ru/jour/article/view/527
- ID: 527
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Abstract
This article will review the existing types of social and ethical marketing, as well as a detailed analysis of principles of corporate culture and image of the organization. Will be analyzed and the effectiveness of the corporate culture of interpersonal relationships in order to increase the significance of the value of each employee.
About the authors
Elena Aleksandrovna Dobryakova
Financial University under the Government of the Russian Federation, Moscow
Author for correspondence.
Email: Elena.Dobryakova@volkswagen.ru
graduate student of the chair «Marketing and Logistics»
Russian FederationReferences
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