CONCEPTUAL MODEL OF THE COMPLEX MANAGEMENT-MARKETING OF THE INDUSTRIAL ENTERPRISES OF THE REGION
- Authors: Konorev V.V.1
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Affiliations:
- Kursk State University, Kursk
- Issue: No 1 (2013)
- Pages: 77-81
- Section: Articles
- URL: https://vektornaukieconomika.ru/jour/article/view/539
- ID: 539
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Abstract
In article the conceptual model of a complex management marketing of the industrial enterprises of the region which is based on interaction of factors of competitiveness on micro, meso - and macroeconomic levels, formation of system of the relations which stimulates development of groups of companies (clusters) and territories is considered
Keywords
About the authors
Victor Vasilyevich Konorev
Kursk State University, Kursk
Author for correspondence.
Email: zarab79@mail.ru
candidate of economic sciences, associate professor finance, credit and taxation
Russian Federation