Email this article Pricing as an element Marketing strategy of business services
- Authors: Firsova I.A.1
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Affiliations:
- Financial University at the Government of the Russian Federation, Moscow
- Issue: No 2 (2010)
- Pages: 81-86
- Section: Articles
- URL: https://vektornaukieconomika.ru/jour/article/view/588
- ID: 588
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Abstract
Features of formation of the prices in sphere of the educational services, the services caused by qualitative differences from the goods. In article methods of pricing now in use which have found application in sphere of services of business formation are systematized and the algorithm of an establishment of the price, suitable for any educational institution is offered.
About the authors
Irina Anatolievna Firsova
Financial University at the Government of the Russian Federation, Moscow
Author for correspondence.
Email: cuiept@mail.ru
doctor of economic science, assistant professor of the chair «Marketing»
Russian FederationReferences
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