REALIZATION OF MARKETING SERVICES FOR INCREASE OF EFFICIENCY OF ACTIVITY OF FIRMS OF SMALL AND AVERAGE BUSINESS OF THE SAMARA REGION
- Authors: Firsova I.A.1
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Affiliations:
- Financial Academy at the Government of the Russian Federation, Moscow
- Issue: No 1 (2010)
- Pages: 13-19
- Section: Articles
- URL: https://vektornaukieconomika.ru/jour/article/view/593
- ID: 593
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Abstract
realisation of marketing services for increase of efficiency of firms of small and average business of the Samara region Is considered.
About the authors
Irina Anatolevna Firsova
Financial Academy at the Government of the Russian Federation, Moscow
Author for correspondence.
Email: fake@neicon.ru
doctor of economical sciences, senior lecturer of the chair «Marketing»
Russian Federation