PECULIARITIES OF MARKETING ACCOMPANIMENT OF VENTURE INVESTMENT ON THE MODEL OF PROJECT «CHUVASHIA-BIOREGION»


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Abstract

in this paper we consider the problem of increasing the investment attractiveness of venture projects through the application of marketing principles, we investigate the conditions necessary for the formation mechanism of control marketing-oriented innovative regional project on the modern stage.

About the authors

Andrey Yurievich Prokhorov

Chuvash State University, Cheboksary

Author for correspondence.
Email: a1087@mail.ru

postgraduate, senior teacher of the chair «Branch economy»

Russian Federation

Olga Titovna Ergunova

Regional institute of technology and management, Novocheboksarsk

Email: ergunova-olga@yandex.ru

candidate of economical sciences, assistant professor, head of the chair «Economic disciplines»

Russian Federation

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