BALANCED SCORECARD AS A BASIS OF SYSTEMATIC EVALUATION OF INVESTMENT ATTRACTION OF JOINT STOCK COMPANIES


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Abstract

The article examines scientific and practical tasks for evaluating investment stock companies and solve them based on the balanced scorecard that will help make effective managerial decisions of the enterprise and its shareholders

About the authors

Yuri Vladimirovich Tkachenko

National Institute of Training, Kyiv

Author for correspondence.
Email: t0710@ukr.net

Ph.D., Associate Professor, Rector

Ukraine

Dmitry Leontievich Yashchuk

National Technical University of Ukraine “KPI”, Kiev

Email: yaschuk_dl@ukr.net

а graduate student of chair «Theoretical and Applied Economics»

Ukraine

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