TO THE ISSUE OF DEFINITION AND METHOLOGY OF ASSESSMENT OF THE COMPANIES SOCIAL RESPONSIBILITY LEVEL

The motivation to consider the issue of corporate social responsibility cannot be reduced to the identification of the specific nature of each company. On the contrary, the common interpretation of separated data and the identification of the universal methodology for the company's social policy assessment should serve as a purpose of study. The policy nature influences not only the achievement of the total balance of all stakeholders of corporate management, but also the further strategic development of a company. To be the corporate social responsibility the authors consider the development and the implementation of all company’s operating programs designed to meet public interests. Properly developed approach in defining the parameters of corporate social responsibility makes it possible to identify the priorities both for the company and for the society, what is relevant at the moment. The authors propose one of such approaches.